A Classic Example of How Grocery Advertising Works
A Classic Example of How Grocery Advertising Works I hate to admit this, but I'm a bit of a BBQ/Grilling snob. I love preparing great food outdoors using the latest methods and recipes. I recently purchased a new pellet smoker and have been on the lookout for something new to cook. Last week I received a couple of grocery circulars in the mail and both featured fresh wild-caught Alaskan salmon. Perfect. I have always wanted to prepare cedar plank salmon and using the new grill seemed like an ideal opportunity. The ads I saw were from Safeway and Fred Meyer. Fred Meyer's advertised price was $2/lb less than Safeway. I knew I wanted about five pounds, so I chose Fred [...]